Stretch Armstrong
Stretch Armstrong is a New York-based DJ/Producer with a worldwide reputation. Starting out playing at the now-legendary downtown clubs like Mars, Nells, and MK, Stretch earned a reputation as an exciting newcomer that was not afraid to take chances and be original.
He gained a popular following playing the latest hip-hop, reggae, and house music, packing dance floors with a seamless, aggressive mix. Though it wasn’t till he landed a time-slot on Columbia Universitys WKCR (89.9FM) that things really heated up on a much grander scale. Once a week, beginning in the winter of 1990, the Stretch Armstrong Show broadcasted Stretchs 4 hour hip-hop mix, which featured new music from New Yorks best, as well as a mix of breakbeats, past classics, freestyles, not to mention his irreverent on-air antics with his co-host, Bobbito. This show catapulted Stretch into the spotlight as an important figure in the world of hip-hop, reflected in the many awards and citations he and his show have received. But it was the loyal support of his ever-expanding fan base that really made this show the long-lasting benchmark which it is still considered to this day. The Source Magazine named The Stretch Armstrong Show the best hip-hop mixshow of all time, recognizing the cutting edge, aggressive nature of the show, and its role in breaking such legends as the Notorious BIG, Jay-Z, Nas and Eminem, as well as rap icons Mobb Deep, Brand Nubian, DITC, Big L, Wu-Tang Clan, Busta Rhymes, and many others.
Stretch took his chops to New Yorks Hot 97 in 1996, where every Sunday night he exposed his audience to the latest hip-hop, as well as his own brand or irreverent humor. He continues to DJ in clubs all over the world, including such places as Tokyo, Osaka, Paris, Copenhagen, Stockholm, London, Miami, Los Angeles, Toronto, Berlin, Frankfurt, Ibiza, just to name a few.
Stretch has produced records for Lil Kim, Jay-Z, Capone-N-Noreaga, Tragedy Khadafi, Mobb Deep, Eminem, 50 Cent, Ruff Endz, Amel Larriuex and others. He has also made appearances on the Vibe TV show, Conan O’Brien, and MTV. Recently, he provided the music at Kobe Bryant’s Adidas party in Los Angeles, The Tommy Hillfigur Men’s Fashion Show in New York, Eminem’s MTV Awards after party, and most recently, Sade’s after party for her Lovers Rock tour. He has also music consulted for the film Boileroom.
In 2001, eager to break free from the hip-hop scene which he had been instrumental in shaping, Stretch started the legendary Monday night at the Tribeca Grand Hotel in NYC, helping to establish the venue as a premier outlet for the worlds top djs. It was not uncommon to see 1,000 to 1,600 people partying to a rarely heard mix of music from the 60’s to the present, but from the perspective of a dj. This night integral in the opening up of club music formats in New York City, and subsequently, hip-hop dj’s started embracing other sounds. Many of the regulars at this night included Todd Terry, DJ Premier, 2 Many Djs, Kenny Dope, Armand Van Helden, Queens of the Stone Age, The Rapture and others.
Staying true to himself, Stretch quit Hot 97 in early 2003 and he’s been djing and working on his own music. Though he still loves a good hip-hop record, he is not married to one genre, and believes a great dj is one that can cross musical boundaries, old and new.